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Whole Herring Rig for Trolling

Please watch the videos about how herring is rigged and used. Then when you watch our promotional video you will understand how the BENDER should look underwater. It’s a lure that can be used in many methods and configurations.https://youtu.be/SQb7EIw-zGwThe BENDER is...

Tips for Using The BENDER

All of the BENDER lures must be used with a quality swivel. We recommend using Mustad® products with ball bearing swivels. https://laterallinelures.com/wp-content/uploads/2018/07/Bendit_clip_1920x800.mp4The lure is designed to roll and create flash which is the...

Rigging Whole Herring Bait

Please watch the videos about how herring is rigged and used. Then when you watch our promotional video you will understand how the BENDER should look underwater. It’s a lure that can be used in many methods and configurations. The BENDER is a brand-new premium...